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      <image:caption>Arasaka Mantis Blades customized with fragments to change the damage type</image:caption>
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      <image:caption>Legendary netrunner Rache Bartmoss</image:caption>
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      <image:caption>Rache Bartmoss in his life-preserving fridge “hideout”</image:caption>
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      <image:caption>The “Blackwall” protecting Cyberpunk 2077’s old net from the new, isolated data-forts</image:caption>
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      <image:caption>Tier 1 netrunning gear - a personal link</image:caption>
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      <image:caption>V climbing into an ice bath to keep her body cool during a netrunning session</image:caption>
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      <image:caption>NetWatch agent Bryce Mosely equipped with tier 5 netrunning equipment</image:caption>
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      <image:caption>Prominent Maelstrom members Dum Dum (Left) and Royce (Middle)</image:caption>
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      <image:caption>The leader of The Animals gang, Sasquatch, breaks through a barrier into gunfire</image:caption>
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      <image:caption>Voodooboys goons take a smoke break outside the Grand Imperial Mall in Pacifica</image:caption>
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      <image:caption>The 6th Street gang are a band of veterans of mainly the 4th Corporate War</image:caption>
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      <image:caption>Mox bodyguards stand outside the Lizzies bar, the hometurf of the Mox</image:caption>
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      <image:caption>Tyger Claws in Japantown - steelbook design by Deathburger</image:caption>
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      <image:caption>Valentinos in Heywood - steelbook art by Deathburger</image:caption>
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      <image:caption>An Aldecaldo camp congregating over a fire in the Badlands</image:caption>
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      <image:caption>Sandra Dorsett, a Trauma Team client from the gameplay demo with a “blocked” deadman transmitter chip</image:caption>
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      <image:caption>Arasaka uses Trauma Team services for their top-end corporate talent</image:caption>
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      <image:caption>A Trauma Team squad raids a Scavenger hideout to rescue a platinum-tier member</image:caption>
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      <image:caption>A Trauma Team Squad administers first aid to a patient</image:caption>
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      <image:caption>Donald Lundee</image:caption>
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      <image:caption>Antonio Lucessi</image:caption>
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      <image:caption>Militech Ronin Assault Rifle</image:caption>
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      <image:title>Cyberpunk 2077 Canon - Arasaka, Night City’s Zaibatsu</image:title>
      <image:caption>Konpeki Plaza, an Arasaka HQ in Night City in Cyberpunk 2077</image:caption>
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      <image:title>Cyberpunk 2077 Canon - Arasaka, Night City’s Zaibatsu</image:title>
      <image:caption>Typical high tier Arasaka Security with their all-black uniform</image:caption>
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      <image:title>Cyberpunk 2077 Canon - Arasaka, Night City’s Zaibatsu</image:title>
      <image:caption>Arasaka troops in riot gear siege a NCART subway cart as Male V looks on</image:caption>
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      <image:title>Cyberpunk 2077 Canon - Arasaka, Night City’s Zaibatsu</image:title>
      <image:caption>Cyberpunk 2077’s Mantis Blades are manufatured by Arasaka &amp; installed by a ripperdoc</image:caption>
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      <image:title>Cyberpunk 2077 Canon - Arasaka, Night City’s Zaibatsu</image:title>
      <image:caption>Saburo Arasaka from the Cyberpunk 2077 music video for Grimes - 4AEM</image:caption>
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      <image:caption>Hanako Arasaka from the Cyberpunk 2020 sourcebook</image:caption>
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      <image:title>Cyberpunk 2077 Canon - Arasaka, Night City’s Zaibatsu</image:title>
      <image:caption>A render of Yorinobu Arasaka’s model in Cyberpunk 2077</image:caption>
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      <image:title>Cyberpunk 2077 Canon - The Main Megacorps In 2077</image:title>
      <image:caption>Saburo Arasaka In An Arasaka Propoganda Film</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f4d8e8c808aeb433411d9c4/1599758834689-UROBLGGO34OWIJORW1RO/Cyberpunk-2077-Corporations-Militech.jpg</image:loc>
      <image:title>Cyberpunk 2077 Canon - The Main Megacorps In 2077</image:title>
      <image:caption>Militech Agent Meredith Stout, Her Bodyguards &amp; Armored Vehicles</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f4d8e8c808aeb433411d9c4/1599759695976-3ACX2L706F7QO4C5OV1G/Cyberpunk-2077-Corporations-Kendachi.PNG</image:loc>
      <image:title>Cyberpunk 2077 Canon - The Main Megacorps In 2077</image:title>
      <image:caption>A Kendachi factory in 2077</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f4d8e8c808aeb433411d9c4/1599758961594-DWQUOAUFQXH940TGI97N/Cyberpunk-2077-Corporations-Kiroshi-Us-Cracks.jpg</image:loc>
      <image:title>Cyberpunk 2077 Canon - The Main Megacorps In 2077</image:title>
      <image:caption>The Us Cracks - A Pop Group In Night City Used Frequently By Kiroshi In Marketing Material</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f4d8e8c808aeb433411d9c4/1599759933563-S2H022ZJEGDZ4OG11NIO/Cyberpunk-2077-Kang-Tao-Shotgun.jpg</image:loc>
      <image:title>Cyberpunk 2077 Canon - The Main Megacorps In 2077</image:title>
      <image:caption>Chinese Megacorp Kang Tao’s 2077 Logo</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f4d8e8c808aeb433411d9c4/1599760157728-MBKHLD63B5W4MQF9P1D7/Cyberpunk-2077-Corporations-NightCorp-Ad.JPG</image:loc>
      <image:title>Cyberpunk 2077 Canon - The Main Megacorps In 2077</image:title>
      <image:caption>Advertisement for a NightCorp travel service</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f4d8e8c808aeb433411d9c4/1599759834295-7AI1924GX5JQ1HNTXHUY/Cyberpunk-2077-Corporations-Trauma-Team.png</image:loc>
      <image:title>Cyberpunk 2077 Canon - The Main Megacorps In 2077</image:title>
      <image:caption>A Trauma Team Unity Consisting Of A Medic &amp; 3 Soldiers Administers First Aid To A Patient</image:caption>
    </image:image>
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    <loc>https://pupilswim.com/cyberpunk-2077-canon-and-lore/the-districts-and-badlands-of-night-city</loc>
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      <image:title>Cyberpunk 2077 Canon - Night City’s Districts</image:title>
      <image:caption>AVs and Aero-zeps populate the dense Watson skyline.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f4d8e8c808aeb433411d9c4/1599528835136-DO2IA5LUTNPXWGRTV735/Cyberpunk2077LittleChina</image:loc>
      <image:title>Cyberpunk 2077 Canon - Night City’s Districts</image:title>
      <image:caption>The bustling streets of little china in the Watson district</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f4d8e8c808aeb433411d9c4/1599701908070-IP4YKDO5AP4QG493NVZD/Cyberpunk-2077-Watson-Kabuki.JPG</image:loc>
      <image:title>Cyberpunk 2077 Canon - Night City’s Districts</image:title>
      <image:caption>A Kabuki open air market</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f4d8e8c808aeb433411d9c4/1599700198438-L0UJ8N4P5QOQEF6J2JNR/Cyberpunk-2077-Watson-Northside-Industrial-District.jpg</image:loc>
      <image:title>Cyberpunk 2077 Canon - Night City’s Districts</image:title>
      <image:caption>A Petrochem plant looms in the background of the Northside Industrial District</image:caption>
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      <image:title>Cyberpunk 2077 Canon - Night City’s Districts</image:title>
      <image:caption>Arasaka has strategically monopolized the waterfront and shipping access in Watson</image:caption>
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    <image:image>
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      <image:title>Cyberpunk 2077 Canon - Night City’s Districts</image:title>
      <image:caption>Cyberpunk 2077’s sprawling City Centre, the most dense area in Night City</image:caption>
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      <image:title>Cyberpunk 2077 Canon - Night City’s Districts</image:title>
      <image:caption>Jet black Corporate buildings cut through the pollution in Corpo Plaza</image:caption>
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    <image:image>
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      <image:title>Cyberpunk 2077 Canon - Night City’s Districts</image:title>
      <image:caption>The bustling, heavily populated Downtown sub-district in Cyberpunk 2077</image:caption>
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    <image:image>
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      <image:title>Cyberpunk 2077 Canon - Night City’s Districts</image:title>
      <image:caption>Heywood is where most Night City denizens reside</image:caption>
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    <image:image>
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      <image:title>Cyberpunk 2077 Canon - Night City’s Districts</image:title>
      <image:caption>An open air Wellsprings mall packed with colorful characters</image:caption>
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    <image:image>
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      <image:title>Cyberpunk 2077 Canon - Night City’s Districts</image:title>
      <image:caption>Latino vendors, including a shoe cobbler, tucked away in a corner of The Glen</image:caption>
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    <image:image>
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      <image:title>Cyberpunk 2077 Canon - Night City’s Districts</image:title>
      <image:caption>Graffiti lines the walls of abandoned Vista Del Rey shops</image:caption>
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    <image:image>
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      <image:title>Cyberpunk 2077 Canon - Night City’s Districts</image:title>
      <image:caption>A panoramic view of cookie cutter Rancho Coronado housing, a sub-district within Santo Domingo</image:caption>
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      <image:title>Cyberpunk 2077 Canon - Night City’s Districts</image:title>
      <image:caption>A main Arroyo road leading to the heart of Night City</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f4d8e8c808aeb433411d9c4/1599701280273-KLXFBOBDSPZVUNCESIVS/Cyberpunk-2077-Santo-Domingo-Rancho-Coronado.JPG</image:loc>
      <image:title>Cyberpunk 2077 Canon - Night City’s Districts</image:title>
      <image:caption>Rancho Coronado lies on the outskirts of the city, before the expansive deserts of the Badlands</image:caption>
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    <image:image>
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      <image:title>Cyberpunk 2077 Canon - Night City’s Districts</image:title>
      <image:caption>Pacifica, a district once planned to be a coastal retreat for tourism</image:caption>
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    <image:image>
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      <image:title>Cyberpunk 2077 Canon - Night City’s Districts</image:title>
      <image:caption>Neon billboards line the streets in Japantown</image:caption>
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      <image:caption>Charter Hill: where up and coming corpos reside</image:caption>
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      <image:caption>The exotic , Neokitsch structures of North Oak</image:caption>
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      <image:title>Cyberpunk 2077 Canon - Night City’s Districts</image:title>
      <image:caption>An expansive view of Night City and the surrounding Badlands</image:caption>
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      <image:caption>Nomads kept Night City and the US afloat with their shipping knowledge and expertise</image:caption>
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      <image:caption>The state of Corpo Plaza in Night City in Cyberpunk 2077</image:caption>
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      <image:caption>The red tinged skies during the Time of the Red - via Cyberpunk Red Jumpstart Kit</image:caption>
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      <image:caption>A “giraffe-bot” aiding in the reconstruction efforts in Night City - via Cyberpunk Red Jumpstart Kit</image:caption>
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      <image:caption>An edgerunner leans up against a supercar during the Time of the Red - via Cyberpunk Red Jumpstart Kit</image:caption>
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      <image:caption>Cyberpunk 2077 Megabuilding concept art</image:caption>
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      <image:caption>A raid during the First Corporate War</image:caption>
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      <image:caption>A Militech tank drops from a super-carrier onto a beach</image:caption>
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      <image:title>Cyberpunk IP Analysis (101) - What Is Cyberpunk? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Cyberpunk IP Analysis (101) - What Is Cyberpunk? - Make it stand out</image:title>
      <image:caption>Left: mirrorshades, middle: transmetropolitan, right: snatcher.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f4d8e8c808aeb433411d9c4/d1608d25-1fb9-436b-a71c-5ccae54a5b7f/Kybernetes.png</image:loc>
      <image:title>Cyberpunk IP Analysis (101) - What Is Cyberpunk? - Make it stand out</image:title>
      <image:caption>angling the rudder or oar of a ship creates a “feedback loop” that leads to directional change.</image:caption>
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      <image:title>Cyberpunk IP Analysis (101) - What Is Cyberpunk? - Make it stand out</image:title>
      <image:caption>Artwork of Case &amp; Molly Millions from William Gibson's Neuromancer by Japanese illustrator Suemi Jun.</image:caption>
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      <image:title>Cyberpunk IP Analysis (101) - What Is Cyberpunk? - Make it stand out</image:title>
      <image:caption>Gardner dozois’ article “science fiction in the eighties”.</image:caption>
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    <image:image>
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      <image:title>Cyberpunk IP Analysis (101) - What Is Cyberpunk? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Cyberpunk IP Analysis (101) - What Is Cyberpunk? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Cyberpunk IP Analysis (101) - What Is Cyberpunk? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Cyberpunk IP Analysis (101) - What Is Cyberpunk? - Make it stand out</image:title>
      <image:caption>dominant megacorps across cyberpunk media include: tyrell, tessier-ashpool, and arasaka.</image:caption>
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      <image:title>Cyberpunk IP Analysis (101) - What Is Cyberpunk? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Cyberpunk IP Analysis (101) - What Is Cyberpunk? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Cyberpunk IP Analysis (101) - What Is Cyberpunk? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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